Viant Technology Inc - ESG Rating & Company Profile powered by AI
The Sustainability rating for Viant Technology Inc indicates the company's reporting of the UN SDGs. Complete Sustainability assessment of Viant Technology Inc can be reached by logging in. This report of Viant Technology Inc was assembled by All Street Sevva using proprietary machine learning.
Viant Technology Inc in the Software industry gained a UN SDG ESG Transparency Score of 1.7; made up of an environmental score of 0.0, social score of 1.1 and governance score of 4.0.
1.7
Low ImpactEnvironmental
Social
Governance
Peer Group Comparison
| Rank | Company | SDG Transparency Score ⓘ | Performance |
|---|---|---|---|
| 1 | HubSpot Inc | 8.7 | High |
| 1 | Intuit Inc | 8.7 | High |
| ... | ... | ... | |
| 1377 | Youdao Inc | 1.8 | Low |
| 1377 | iSign Solutions Inc | 1.8 | Low |
| 1416 | Viant Technology Inc | 1.7 | Low |
| 1416 | Blackbird PLC | 1.7 | Low |
| 1416 | Infracommerce CXAAS SA | 1.7 | Low |
| 1812 | net SE | 0.0 | Low |
| 1812 | tv2u International Ltd | 0.0 | Low |
| ... | ... | ... |
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Potential Risks for Viant Technology Inc
These potential risks are based on the size, segment and geographies of the company.
Viant Technology Inc. operates as an advertising software company. It provides Adelphic, an enterprise software platform that enables marketers and their advertising agencies to plan, buy, and measure advertising across channels, including desktop, mobile, connected and linear TV, in-game, streaming audio, and digital billboards. The company also offers Holistic, an omnichannel demand side platform for marketers and their agencies to manage omnichannel campaigns and access metrics from each channel to inform decisions in other channels; Viant Household ID, a household profile, which provides household insights for optimized bid decisions and touchpoint collection across consumer pathways, as well as offers holistic targeting and measurement across channels; World Without Cookies software to manage reach and frequency at the household level; and Viant Identity Graph, which reduces or eliminates the need for cookies by enabling matching of people-based identifiers that anchor digital identifiers that allows marketers to reach targeted consumers in a privacy-conscious manner. In addition, it provides Data lake, a software and self-service enables customers with differentiated insights, including conversion lift, multi-touch attribution, foot-traffic data reports, digital-out-of-home lift, sales reporting, and ROAS analytics; onboarding data integrations provides marketers with high match rates to audience insights for segmentation, targeting, and measuring outcomes; and self-service interface that provides customers with transparency and control over their advertising campaigns and underlying data infrastructure. The company sells its platform through a direct sales team focused on business development in various markets. It serves purchasers of programmatic advertising inventory; and large, independent, and mid-market advertising agencies. The company was founded in 1999 and is headquartered in Irvine, California.